Missouri … Home of the Blues … Gateway to the West….
Missouri is a no nonsense type of place. A Milky Way bar on Halloween is no joke. It’s still the most popular Halloween candy in the state, according to research done by CandyStore.com.
Double Bubble came in second as the most popular candy in Missouri. Almond Joy jumped into the third spot over last year’s Butterfinger.
This year, it is expected that $2.6 billion will be spent on trick-or-treat candy, according to Clair Robins, content strategist at CandyStore.com.
CandyStore gathered 11 years of data (2007-2017) and made an interactive map of 2018’s Most Popular Halloween Candy in America by state to help consumers choose wisely.
Visit https://www.candystore.com/blog/facts-trivia/halloween-candy-map-popular/ for more statistics and information.
This year, the National Retail Federation is estimating that shoppers will spend $2.6 billion on Halloween candy.
Halloween Candy Quick Facts:
179 million Americans celebrate Halloween.
Nearly one-fourth of all Halloween purchases are made online.
Among those who celebrate Halloween, 95% will purchase candy.
Consumers will spend about $27 on average.
In Oregon, full-sized candy bars are the norm for trick-or-treaters to receive.
Over 50% of parents stash some Halloween candy to enjoy later in the year.
How many licks?
Did you know Hershey’s produces enough Reese’s Peanut Butter Cups in one year to feed one to every person in the USA, Japan, Europe, Australia, China, Africa and India? Or that Purdue University used a robotic licking machine to determine that, on average, it takes 364 licks to get to the center of a Tootsie Roll Pop? Well, now you know!
Get it while it’s hot
Sales of spicy and hot flavored candy were up 16% in 2017 and 25% in the past 52 weeks.
Even the makers of Red Hots and other already hot candies are offering new, multiculturally-influenced spicy flavors. Kick’n Mango Lime Red Hots, anyone?
Christmas star
The 1904 World’s Fair gave birth to many treats that we still enjoy today. Cotton candy, anyone? What about waffle cones and ice tea. A modern day holidays staple in Missouri is Starburst, the top Christmas candy in the state. Skittles and Hershey Kisses round out the list.
Valentine favorites
Conversation hearts are the number one Valentine’s candy in Missouri. Followed by the good old heart-shaped boxes of chocolates.
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